George Ezra - Blame It on Me

In the music video blame it on me it uses a range of different techniques to show certain representation. For instance at the beginig the lighting starts go as soft and it looks like a very sunny day, this symbolises happiness which juxtaposes the theme of the video which is bad luck.  The camera pans to show the environment in which he is in. It then switches to a bird eye veiw as its a shot of a bird defecting so it gives the sense that you are the bird. It is then a close up of the poo on his shoulder and shows his reaction. The background is also blurred so that you focus on George more. There is a close up on his face to show his reaction to being shot in the face with a toy by a little kid. The camera keeps reverting back to a close up of his face to show the emotion and his reaction to all the bad things happen to him. It then goes to a slow motion shot of a rugby player this adds tension. The camera then goes to a long shot of the rugby player running towards us to show the surroundings and also gives the illusinon of the rugby player getting bigger. Then multiple rugby players join in and it switches to a shot of the back of George to show the aggression on there faces. Through out the video there is the cloud good woven in certain camera shots. Gold usually has connotations of winning or success, this juxtaposes the bad luck in the video and they could do this to stress the bad luck that he is having. The graffiti in the back is used to set the scene of a back street of a inner city.